You’ve built something real.
Let’s make sure AI is working as hard as you are.
You didn’t start your business to spend your evenings on admin. We work with women business owners online, in plain English, to find the handful of AI tools that will genuinely give you your time back.
Built for women who are brilliant at their business and done with doing everything the hard way.
Fewer tools.
More impact.
There’s no shortage of AI tools. There’s a shortage of honest advice about which ones are actually worth your time.
We start by listening, not to sell you a stack of software, but to understand where your day gets frustrating. The tasks you dread. The hours that disappear. The follow-ups that slip through the cracks.
Then we find the smallest number of changes that will make the biggest difference. Two or three tools, set up properly, used confidently, are worth more than a dozen half-used subscriptions gathering digital dust.
If you’ve ever caught yourself thinking “there must be a better way to do this,” there probably is. Let’s find it together.
How it works – start to finish
The Free Chat
20 minutes · Free
A relaxed, no-pressure conversation to find out if AI can genuinely help your business. No prep needed, no tech knowledge required – just tell us what’s eating your time, and we’ll tell you honestly whether we can help. No slides. No sales pitch. Just a real conversation about your business.
The Deep Dive
1 hour · $247 NZD
This is where we get into the details. Understanding exactly how your business runs so we can build a plan that genuinely fits the way you work. Within 48 hours, you receive your personalised Shortcut Playbook PDF: up to three tool recommendations with clear, jargon-free instructions written specifically for your business.
The Guided Setup
$350 NZD
We sit down together on Zoom, open your laptop, and don’t leave until every tool is running, and you feel completely confident using it. No fumbling through settings alone. No YouTube rabbit holes. Just calm, clear guidance from someone who’s been where you are.

Built for women who are brilliant at their business and done with doing everything the hard way.
You’ve been running your business long enough to know what works. What you don’t have is time. Time to research AI tools, time to figure out which ones are actually worth it, and definitely not time to sit through another webinar that leaves you more confused than when you started.
Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.
That’s exactly what The Shortcut Co. is built for. No jargon, no overwhelm, no judgment about where you’re starting from. Just practical, personalised help from someone who genuinely gets it.
We work with women running businesses in:
Health & wellness · Coaching & consulting · Retail & e-commerce · Creative services · Professional services · Beauty & lifestyle

Not sure if AI can actually help your business?
That’s what the free chat is for, we’ll tell you honestly, no strings attached.
Real outcomes for real businesses
Get your evenings back
Stop spending your nights on tasks that AI can handle in minutes. The right setup means your business keeps moving, even when you’ve properly switched off.
No ongoing fees to us
Pay for a session, get your plan, walk away with tools that work. We’re not a subscription service and we’re not going to upsell you into something you don’t need.
Online, wherever you are
All sessions run via Zoom, which means it doesn’t matter whether you’re in Auckland, Melbourne, or a home office in rural Hawke’s Bay. If you have a laptop and an internet connection, we can work together.
Confidence, not confusion
We explain everything in plain English and won’t move on until you’re comfortable. Think of it as having a tech-savvy friend who actually takes the time to explain things properly.
Built around how you work
No generic tool lists. We look at your specific business, your specific frustrations, and give you a plan that fits your actual routine, not some idealised version of it.
Better client experience
Faster responses, fewer things slipping, more headspace for the work you love. When you’re on top of the admin, your clients feel it.

The backstory
I started The Shortcut Co. because I was that business owner – capable, busy, and quietly overwhelmed by the idea of AI while everyone around me seemed to already have it figured out. Turns out the right tools took about an hour to set up properly. I just needed someone to cut through the noise and show me what actually worked.
Now I do that for other women.
Ready to find your shortcut?
No commitment, no jargon, and no judgment about where you’re starting from. Just an honest conversation about your business and whether we can make your days a little easier.
FAQs
Do I need to know anything about AI before we meet?
Not a thing. We start from scratch every time. No assumed knowledge, no tech jargon, no homework required. If you can use a smartphone, you can use the tools we recommend. Our whole job is to make this feel easy.
What if the tools you recommend don’t work for my business?
That’s exactly why we start with a proper conversation before recommending anything. We don’t have a set list of tools we push; every plan is built around how your specific business runs. If something isn’t working after your session, get in touch, and we’ll sort it out together.
Does it matter where I’m based?
Absolutely. Most of our sessions run via Zoom, and we work with businesses right across New Zealand and Australia. If you’re local to Auckland and prefer to meet in person, that works too — your call.
How is this different from just Googling “AI tools for small business”?
Google will give you a list of a hundred tools and zero context for which ones actually suit your business. We give you two or three specific recommendations based on how you actually work, and then we help you set them up. It’s the difference between a map and someone who knows the shortcut.
What if I buy The Deepdive and then decide I want The Guided Setup too?
No problem at all. Just book The Guided Setup session, and we will walk through the set-up of all of the tools together. We don’t finish until you are confident and feeling ready to save time!
Subscribe
The Shortcut is an email newsletter that explains one specific AI tool, tip, or workflow, in plain English in under three minutes. That’s it. Simple, consistent, genuinely useful.

